Awarded Best eCommerce Website of 2016 at 20th Webby Awards

Work Posted on — 05.17.2016 Awarded Best eCommerce Website of 2016 at 20th Webby Awards

For this year’s 20th annual Webby Awards, we’re proud to announce that our work with the talented team at Nixon has been recognized as the Best eCommerce (shopping) Website of 2016.

Men's Nixon Watch Black and White

This is a huge achievement as it marks the third Site of the Year award for the global eCommerce website. Previously, has been awarded a Pixel Awards eCommerce Site of the Year and AWWWARDS eCommerce Site of the Year.

“It’s such an honor to be recognized by IADAS at the 20th Webby Awards for our work on” said Matt Faulk, BASIC CEO and Executive Creative Director. “By paying close attention to the design features and e-commerce strategy, we were able to build a global e-commerce platform with the team at Nixon that sets the standard for the way shopping is meant to be experienced online.”

As a Webby Award Winner for best eCommerce Website, our work for will be recognized at the 20th Annual Webby Awards at Cipriani Wall Street in New York City on May 16th. To learn more about the Nixon global eCommerce website redesign, head over to the case study for more information.

About The Webby Awards

Hailed as the "Internet's highest honor" by The New York Times, The Webby Awards is the leading international award honoring excellence on the Internet, including Websites, Advertising & Media, Online Film & Video, Mobile Sites & Apps, and Social. Established in 1996, The Webby Awards received nearly 13,000 entries from all 50 states and over 60 countries worldwide this year. The Webby Awards is presented by the International Academy of Digital Arts and Sciences (IADAS). Sponsors and Partners of The Webby Awards include: Grey Goose, Vitamin T, Shocase, Engine Yard, Funny or Die, Advertising Age, Percolate, Mashable, Business Insider, Internet Week New York and Guardian News and Media.


BASIC is a San Diego-based brand strategy and digital design agency that helps brands deliver better experiences to their consumers. BASIC has built a solid reputation for using design to connect brands and people through the things they love... products, services, experiences and stories. With a growing client list of world-class brands and as a frequent partner to other high-caliber creative agencies, BASIC specializes in strategy driven and design-led brand communications and digital innovation. BASIC has earned Webby Award Honoree recognition within Best Practices, e-Commerce and Best Web Application/Services categories.