01/04

Branded eCommerce

Sec.
/

Overview

As eCommerce has matured, the experience design industry has expanded and refined best practices. And while they’ve helped optimize metrics like conversion rate, their widespread adoption has also homogenized brands across the internet. As a result, what used to be premier shopping experiences have regressed into generic eCommerce websites that do little to build long-term value and differentiate a brand.

To be best-in-class, you have to define best-in-class. This means seamlessly unifying a brand's purpose, personality, and reason-to-buy with effortless shopping utility. As competition intensifies and commoditization looms, businesses must strengthen their positions by fully embracing the depth and richness of their brands.

When creating branded eCommerce experiences, we put people at the center of every decision with a thoughtful blend of data, intuition, design, content, and technology. We rapidly prototype, iterate, and collaborate in close partnership with our clients to build experiences that are more than a useful curation of best practices and optimizations. On the contrary, we design and engineer brand sites that drive sales through differentiation and purpose.

Results & Recognition
  • 300% increase in sales Silver Oak
  • 132% increase in revenue Furrion
  • 54% increase in mobile transactions Chrome
  • 47% increase in conversions Fila
  • 36 Webby Awards "eCommerce related" Recognitions 2015-2020
  • Webby Awards Winner — Fashion & Beauty — 2020 Murad
  • Webby Awards Winner — Mobile Shopping — 2020 Google Store
  • Webby Awards Winner — Shopping — 2019 Google Store
  • Webby Awards Winner — Shopping — 2017 Beats by Dre
  • Webby Awards Winner — Mobile Best Practices — 2017 Beats by Dre
(Awards)
Sec.
/

Services

  • Strategy

    Customer Experience

    Consumer Insights + Trends

    Data + Analytics

    KPI Definition + Roadmapping

    Omnichannel + D2C

  • Design

    Experience Design

    Design Systems + Style Guides

    Performance Optimization

    In-Store Retail Experiences

    iOS + Android Applications

  • Content

    Content Strategy

    Messaging + Voice

    Photography

    Video Production

    3D / Motion Graphics

  • Technology

    Technical Strategy

    Full-Stack Development

    CMS Implementation

    Quality Assurance

    Interactive Prototyping